Have dandruff, psoriasis, eczema, seborrhea, cradle cap or any scalp disorder. Have hair loss. Have a sensitive scalp. What is it? A creamy, soothing shampoo to replenish lost moisture and restore wellness to the scalp and hair. What does it do? A powerful mixture of highly hydrating plant extracts and vitamins provide healing and deep hydration to the scalp & hair. Emulsifies excess sebum and creates an antiseptic atmosphere on the scalp. Has anti-bacterial and disinfectant properties. How is it used? Apply a small-sized amount to wet hair, lather and massage into hair and scalp. A second application may be left on the hair and scalp for 3 minutes for added scalp benefits, then rinse. Follow with Urban Elements Daily Revitalizer. Use daily to maintain scalp condition. Due to the organic formulation of this product, separation may occur. Shake well before use. Results Increased moisture, circulation and scalp condition. Reduces harmful bacteria. Key ingredients Allantoin : Promotes healing and soothes scalp. Niacinamide : Stimulates blood circulation and helps retard hair loss. Lichen Extract : Bactericide and fungicide effective against dandruff. Prevents recurrence of bacteria. Cloroxylenol : Destroys bacteria. Sodium PCA : Powerful humectant that provides natural moisture.